Terms & Conditions

Please note that by registering as a member of the Urban Life study, you agree to be bound by these terms and conditions, and it is your responsibility to read and understand them.

Membership to the Urban Life Study

  1. The Urban Life study is administered by Behaviour & Attitudes (Milltown House, Milltown, Dublin 6). We can be contacted by email at helpdesk@myurbanlife.ie.
  2. You must be over 18 years old, in full time employment or student and resident within Greater Dublin to register with the Urban Life Study.
  3. Membership to the Urban Life study is free. Membership is personal to you and is not transferable to any third party. You may only join once. Behaviour & Attitudes reserves the right to refuse your membership application. In accordance with scientific market research techniques, we need a specific number of panellists for each gender, age group and region so we may have to refuse applications on this basis.
  4. Membership entitles you to various incentives, including prize draws, promotions, and other programs provided by Behaviour & Attitudes and Metro Herald. Additional terms and conditions will apply to these promotions and offers, and you should monitor the Urban Life website from time to time for details. Details of these promotions may also be emailed directly to you.

The Urban Life Study

  1. You undertake that all information you give in relation to the Urban Life study will be as accurate as possible.
  2. The Urban Life study and the information, products, and services found on the Urban Life website are subject to change without notice, at any time.
  3. The views and opinions contained on the Urban Life study website are not necessarily those of Behaviour & Attitudes.
  4. Behaviour & Attitudes shall not be liable for any losses, costs, or expenses, howsoever caused, arising out of your membership to the Urban Life study (which includes indirect, consequential, or incidental losses or damages).

Your Membership on the Urban Life Study

  1. You will be asked to provide a personal email address in order to register with the Urban Life study.
  2. You will be responsible for ensuring that any and all details held about you by Behaviour & Attitudes (including your email address) are kept up-to-date and correct.
  3. By submitting your application to become a member of the Urban Life study, you agree that if you should win a prize then Metro Herald will be provided with your contact details in order to deliver that prize.

Data Protection and Privacy

  1. By submitting your application to become a member of the Urban Life study, you consent to Behaviour & Attitudes holding, storing, processing, and using the information you submit for the purposes of market research. Your personal details will not be disclosed to any third party without your permission. Please note that information disclosed by you will not necessarily be stored anonymously but will be stored securely. If you do not wish Behaviour & Attitudes to use data submitted by you in this way, please do not submit your application to the Urban Life study.
  2. You are referred to the Privacy Policy of the Urban Life study, which forms part of these terms and conditions.

In summary, the Privacy Policy says the following:

  • We are not trying to sell or promote anything.
  • We will not mislead you about the research, the answers you give us will be Confidential and your co-operation is voluntary at all times.
  • We try our best not to interview children without first getting the permission of their parents.
  • Our web site has security measures in place to protect the loss, misuse, and alteration of the survey information under our control.

Privacy Policy

Behaviour & Attitudes would like to thank you for taking part in this confidential Market Research. We are not trying to sell or promote anything. This is a marketing research study using scientific methods and we promise that, in obtaining your cooperation, we will not mislead you about the nature of the research or the use that will be made of the findings.

The answers you give us will be treated as confidential unless you have given your consent to the contrary. In the relatively few instances where we ask you for permission to pass data on in a form which allows you to be personally identified, we will ensure that the information will be used only for the purposes stated. We will not send you unsolicited mail or pass on your e-mail addresses to others for this purpose. If we want to send you future e-mails, we will ask your explicit permission for this.

As with all forms of marketing and opinion research, your co-operation is voluntary at all times. No personal information is sought from or about you, without your prior knowledge and agreement. You are entitled at any stage of the interview, or subsequently, to ask that part or all of the record of your interview be destroyed or deleted. Wherever reasonable and practical, we will carry out such a request.

We obtained your email address when you registered to participate in the Urban Life community. Behaviour & Attitudes will not knowingly send e-mail to people who have not consented to helping in research. If you no longer wish to receive emails from Behaviour & Attitudes about this survey, please click on the following link helpdesk@myurbanlife.ie, type ‘Unsubscribe’ in the subject box and press send.

We have used a unique URL system which allows you to stop the survey half way through and then link again from the email invite to join the survey at the place where you left off. The storage of any information that has been entered by you before you have completed the full survey is held on a secure server.

We try our best not to interview children without first getting the permission of their parents.

Our web site has security measures in place to protect the loss, misuse, and alteration of the information under our control. Only authorised employees have access to the information you provide us. They have access only for data analysis and quality control purposes.

You can contact us at helpdesk@myurbanlife.ie to discuss any problems with this survey. You can find out more about us at www.banda.ie. We are members of AIMRO and follow their code of conduct for market research. We are also adherents to the ESOMAR International Code of Marketing and Social Research Practice.